Return On Ad Spend (ROAS)
Definition
Section titled “Definition”Return on advertising spend.
Formula
Section titled “Formula”ROAS = Revenue from Ads ÷ Cost of AdsExample
Section titled “Example”€100 invested → €500 in sales → ROAS = 5.
Return on advertising spend.
ROAS = Revenue from Ads ÷ Cost of Ads€100 invested → €500 in sales → ROAS = 5.